It’s All About Marketing…Right?
Okay, you’ve heard about the CamelBak hydration system being marketed to outdoorsmen and hunters, correct? It’s that uniquely patented system that straps on your body or sometime is integrated into a back pack allowing the quick and easy delivery of fluids. Hunters, fishermen and many outdoor enthusiasts wear them when they understand the need to keep fluids in but don’t always want the hassle of carrying bottles of liquid in a day pack. A quality product I think most folks will agree has plenty of merit when a person must push a body to the extremes when playing outdoors.
On the flip side, literally, have you heard of The Beer Belly serving mostly the same purpose but doing so with more of a stealth concept in mind? Check it out…I realize this blog posting has very little to do with being a sportsman, but it sure is good for some laughs. Maybe you have a sportsman friend in mind who would more proudly sport a nice beer belly than wearing a hump of liquids on their back.
2006 Jim Braaten. All Rights Reserved. No Reproduction without Prior Permission.